Brand Deals for Small Creators
You Don't Need 100K Followers
to Land Brand Deals
Brands are actively seeking micro and nano influencers. Higher engagement, niche audiences, better ROI. Here's how to get started — and stay organized.
Creator Tiers
Where Do You Fit?
Every tier has value. Brands are seeking creators at all levels — especially nano and micro influencers.
Nano Influencer
1K - 10K followers
Highest engagement rates, trusted recommendations, affordable for brands.
Typical rates: $50 - $500 per post
Micro Influencer
10K - 100K followers
Strong niche authority, loyal audiences, better ROI than mega influencers.
Typical rates: $200 - $5,000 per post
Mid-Tier Creator
100K - 500K followers
Reach + engagement balance, established credibility, diverse deal types.
Typical rates: $1,000 - $20,000 per post
The Truth
Why Brands Love Small Creators
It's not just about follower counts. Here's why brands are shifting budgets toward micro and nano influencers.
Higher Engagement
Nano and micro influencers often have 2-3x higher engagement rates than mega influencers.
Niche Audiences
Smaller creators often have highly targeted audiences that brands struggle to reach otherwise.
Better ROI
Brands can work with 10 micro influencers for the price of one mega influencer — and often see better results.
Authenticity
Smaller audiences feel more personal. Recommendations feel like advice from a friend, not an ad.
Getting Started
How to Land Your First Brand Deals
Define Your Niche
Brands want specific audiences. The more focused your content, the more valuable you are to the right brands.
Know Your Numbers
Calculate your engagement rate. A 5% engagement rate with 5K followers beats 1% with 100K for many brands.
Start Local/Small
Local businesses and startups are perfect first partners. They're eager to work with creators and more flexible.
Create a Media Kit
Even with 1K followers, a professional media kit shows brands you're serious about partnerships.
Pitch Authentically
Reach out to brands you actually use and love. Genuine enthusiasm comes through in your pitch.
Track Everything
Organize your outreach, conversations, and deals. Professionalism helps you land (and keep) partnerships.
Avoid These
Common Mistakes Small Creators Make
Waiting Until You're 'Big Enough'
Brands are actively seeking nano and micro influencers. Start now, not when you hit some arbitrary follower count.
Underpricing Your Work
Research standard rates for your tier. Your engaged audience has real value — don't give it away for free products.
Only Waiting for Inbound
The best small creators actively pitch brands. Most partnerships come from outreach, not waiting to be discovered.
Ignoring Organization
Even with 2-3 deals, things get messy. Start tracking deals properly from day one so you're ready to scale.
Stay Organized
Tasuki: Built for Growing Creators
Start professional from day one. Track your deals, grow your relationships, build your business.
Visual Deal Pipeline
Track every deal from first pitch to payment, no matter how many you're juggling.
Follow-Up Reminders
Never let a brand conversation die. Get reminded when it's time to follow up on pitches.
Revenue Tracking
See your growth over time. Track what you've earned and what's in your pipeline.
Free Plan
Start with 3 deals free. Perfect for small creators just starting with brand partnerships.
Just Launched
Grow With Us
We're building Tasuki for creators like you. Join early and help shape the product.
Be First
Get early access to features and shape the product roadmap with your feedback.
Founder Pricing
Lock in special pricing as an early adopter. Early supporters get the best deals.
Direct Support
Work directly with our team. Your success is our priority during this launch phase.
Start Your Brand Deal Journey
Track your first 3 deals free. Build professional habits from the start. Grow your creator business the right way.